2020 was out of this world. We want to know what you did to ELEVATE or shift your marketing strategies and campaigns. Let us know in this open call for Marketing Excellence Award submissions.
Dates:
- Call for Entries Opens: Monday, March 22, 2021
- Early Bird Deadline: Tuesday, April 6, 2021 (see discounts below)
- Deadline for Entries: Friday, April 16, 2021
- Extended Deadline for Entries: Friday, April 30, 2021 at 5:00 pm
- Awards Presentation: Winners announcement will be done virtually July 19th – 23rd.
- Awards Celebration: AMA is hosting an in-person happy hour celebration on July 23rd. Details TBD.
Award Categories:
| See Category Descriptions Marketing Insights: Primary Qualitative Research Primary Quantitative Research Primary Hybrid Research (mixed-mode) Marketing Campaign: (Segmented by In-House & Agency) Small Budget (<$100,000) Large Budget (>$100,000) New Market Segment Product Launch Cause Marketing Digital Spanish Language New Brand Rebrand Guerrilla Marketing Marketing Department of One Public Relations* D.E.I. (Diversity, Equity and Inclusion)* ELEVATE (Pandemic Resiliency)** * NEW FOR 2021 **THIS YEAR ONLY: The AMA OKC Elevate Award recognizes and celebrates the achievement of marketing responses throughout the COVID-19 pandemic. Entries for this award can include, but not limited to: communications, public relations, promotions, digital media, cause, and video campaigns OR a total marketing campaign approach). | Advertising Campaign: (Segmented by In-House & Agency) Small Budget (<$100,000) Large Budget (>$100,000) Marketing Tactics: Blog Corporate Identity/Stationery Package (Three or more) Direct Mail Email – Single Entry Email Campaign Event (webinars, training sessions, open houses) Landing Page Logo design Loyalty Program Outdoor Advertising Point-of-Purchase Display Press Release Print Collateral (brochure, catalog, poster, signage, etc) Product Packaging Promotional Product Radio SEM (must include PPC) SEO Social Media Tradeshow Video (long form) Video (series) Video (short form) Website Design/Redesign Website Microsite |
Entry Fees:
- Members
- Campaign entries: $100
- Tactic and Insight entries: $50
- Non-Members
- Campaign entries: $125
- Tactic and Insight entries: $75
Early Bird Discount (deadline April 6):
- Members
- Campaign entries: $75
- Tactic and Insight entries: $40
- Non-Members
- Campaign entries: $100
- Tactic and Insight entries: $65
For questions about entry requirements and delivery, please contact:
Jennifer Shrewsbury, AMAOKC Past President/Marketing Excellence Awards Chair
Email