Buyer Personas: Why your business can’t live without them
Buyer personas are a key success in marketing, yet most marketers don’t have them. At this workshop Korey McMahon, Director & Principal of McMahon Marketing, will teach you how to create your first buyer persona in easy simple steps.
Thank you to our Lunch Sponsor:
First United Bank – AutoAlley
512 N Broadway Avenue, Oklahoma City, OK 73102 – (first floor conference room)
About the Speaker:
Prior to earning a bachelor’s degree from Colorado State University, Korey competed as a professional freestyle snowboarder. In 2003, he ranked second in the nation by the United States of America Snowboard Association. After his retirement from competitive snowboarding, Korey sprung face-first into the world of marketing with the notorious mogul, Mountain Dew. Collaborating and perfecting, his successes soon led to a fleet of awards and recognition.
Ready to take on the world, Korey envisioned something much greater on the horizon. He set out to create something larger than life and in 2009, McMahon Marketing was born. Just as he had imagined, his team rapidly grew into what has become a highly recognized full-service inbound marketing agency.
In his spare time, Korey enjoys chasing his daughter around the house and spending time with his wife, Autumn. Together they make up another team, in which motivates Korey to continually strive for new, adventurous ideology. When he isn’t spending time in Norman, Oklahoma you may find him traveling around the world. So look out! Just as marketing, Korey is always on the move and you won’t want to miss it.
Connect with Korey
Questions? Contact our Learning Labs chair, Carley Bakker: firstname.lastname@example.org or 405-227-0918